Stretch your donation dollars with Shaw Birdies for Kids presented by AltaLink!



We’re pleased to participate in the Shaw Charity Classic’s Birdies For Kids program. Presented by AltaLink, the non-profit program accepts donations for local charities – and matches them up to 50%! Since its inception in 2015, Birdies For Kids has distributed almost $13 million to Alberta charities. All administrative costs are covered by the Calgary Shaw Charity Classic Foundation, and CUPS receives 100% of all monies donated to us via the program.

When you donate to CUPS via Birdies for Kids, you’re helping us help the most vulnerable children and families in our city. Last year, over 10,000 Calgarians turned to CUPS for the housing, health and educational assistance they needed.

Your contributions make a real difference in the lives of Calgary families. And best of all, your donation, no matter the size, will be matched (up to 50%), meaning your generosity goes a little further and helps a little more.

Learn more about the Birdies For Kids program and donate today!

#ShineALight on the Numbers

● 1 in 10 Calgarians live in poverty

● 1 in 4 Canadians lives with diabetes, undiagnosed diabetes or prediabetes

● 1 in 5 Canadians experience mental illness or addiction problems each year

● 4 million people in Canada experience food insecurity

● 1 in 8 Canadian households struggle to put food on the table.

● An estimated 45% of the overall homeless population are individuals living with mental illness

● 28 – 34% of shelter users are Indigenous peoples

● 40% of Indigenous children in Canada live in poverty

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